Altenar, a leading sportsbook provider, has expanded its presence in key global markets through a new partnership with the Betico brand.
Founded in 2025, Betico has built a strong reputation for reliability and entertainment. Through the partnership, Betico will transform its sports betting offering by leveraging Altenar’s fully-managed sportsbook solution, combining advanced technology with its in-house PAM for maximum efficiency and scalability.
The collaboration will enable Betico to benefit from Altenar’s renowned sportsbook features, including customised betting options, advanced risk management, platform management, and robust compliance controls.
This partnership reinforces Altenar’s position as a trusted sportsbook technology provider in regulated markets, delivering high-performance, scalable, and adaptable solutions that meet the evolving needs of operators.
By combining innovation with operational excellence, Altenar continues to set the standard for reliability and growth in the global betting industry.
Vagelis Bairlis, Senior Sales Manager at Altenar, said:
We’re proud to support Betico’s growth as it enhances its offering with our premium sportsbook services, designed to deliver cutting-edge features and a seamless experience for players. This collaboration underscores Altenar’s ability to deliver reliable, scalable, and fully compliant solutions tailored to operators’ unique needs, ensuring sustainable growth in competitive global markets.
Dmytro Dobronravov, COO at Betico, added:
We’re delighted to partner with Altenar as our new sportsbook provider. We were looking for a premium option to collaborate with, and Altenar’s reputation for innovation and dependability made them the perfect choice. Their fully-managed sportsbook solution, combined with advanced features and strong compliance standards, gives us the confidence to deliver an exceptional betting experience to our players.
