On Friday, Bally’s Corporation unveiled a fresh companionship with Minor League Baseball. The perennial companionship grants Bally’s the authority to present live events and acquire particular content authority online, and available to users free of charge.
Primarily, the goal of this new partnership is to provide exciting experiences for MiLB enthusiasts, whether they are entering the games or enjoying them from home. Bally’s has indemnified the right to utilize official MiLB trademarks for promotional needs, go live, in–stadium signage, and virtual reveal. Moreover, this agreement also encompasses Bally’s platform, Bally Live, which offers distinct user engagement features. This application is accessible on both Android and iOS smartphones.
Bally Live will bring to the table two main features, a chat and watch party, that enable game attendees to interact with fans who are not present at the stadium. This interactive and one–of–a–kind type of quality time is anticipated to provide an extraordinarily emotional experience and increase the reach of MiLB games. The online broadcast through Bally Live will commence on 31st March and will continue throughout the whole MiLB season.
In addition to this, MiLB enthusiasts can participate in complimentary gaming activities through Bally Live. These activities are anticipated to feature predictor games and trivia, providing users with an opportunity to get rewards via Bally’s rewards points system, known as Bally Bucks.
MLB’s Executive VP of Media and Business Development, Kenny Gersh, expressed his pleasure with MiLB’s decision to appoint Bally’s as an official companion.
Starting from taking over the operations of Minor League Baseball later in 2021, our efforts have been concentrated on expanding the recognition of our outstanding talents and renowned MiLB teams. Cooperating with Bally’s will assist us to aggravate the MiLB players‘ experience by providing them with diverse games.
Soo Kim, the Chairman of the Board of Directors at Bally’s Corporation, stated:
The thrilling companionship offers a thundering chance for us, to bring together all of our forces and work towards delivering quality.
Soo Kim further mentioned the vast sports fans, over 30 million enthusiasts. He also expressed his exhilaration for the fellowship, acknowledging its stunning chances for both MiLB and the company.