bet-at-home Germany goes live with EveryMatrix platform

  • 3 min read
bet-at-home Germany goes live with EveryMatrix platform

The intricate integration process in Germany followed a massive migration in February of this year when millions of users moved within bet-at-home‘s business.

The Frankfurt-listed Group made a significant transformation by substituting its previous platform with a comprehensive suite of EveryMatrix‘s platform, encompassing both back-end and front-end solutions.

The integration processes used by EveryMatrix and its products were carefully developed with in mind. To ensure the smooth launch of its OddsMatrix sportsbook and a complete turnkey solution, practically every team at EveryMatrix worked together.

The linchpin for the project’s success was GamMatrix, the platform unit of EveryMatrix. GamMatrix meticulously crafted multiple new microservices tailored to meet the complex technical compliance requirements of Germany. These services covered a range of areas, encompassing external and responsible gambling limits, multi-wallet functionality, taxation, and legislative compliance, facilitating integrations, and meeting regulatory demands.

The Group CEO of EveryMatrix, Ebbe Groes mentioned:

This endeavor has represented a substantial undertaking, involving the dedicated work of hundreds of experts from various international teams. While the initial launch of in February marked a significant milestone, today’s achievement is arguably even more momentous, given the intricate nature of the project. It unequivocally establishes our position among the elite, most reputable, and trusted iGaming suppliers worldwide.

The CEO of bet-at-home, Marco Falchetto added:

I want to express my immense appreciation to Ebbe and the remarkable teamwork demonstrated by EveryMatrix. Their unwavering dedication over the past months has culminated in the successful execution of this intricate and demanding migration. We take great delight and pride in the outcomes of our collaborative endeavors, resulting in a new website that is not only intuitive but also exceedingly appealing, all thanks to EveryMatrix. The cooperation between both teams over the recent months has been a source of genuine pleasure for all involved. This project presented significant challenges, and EveryMatrix has proven to be an exceptionally adaptable, dependable, and resilient companion.

Concerning the income and value of the brand, Bet-at-home is one of EveryMatrix’s most major sports clientele. The long-term agreement is valid in the German market as well as all other markets where bet-at-home is now active.

EveryMatrix, a prominent B2B provider, specializes in delivering a comprehensive range of iGaming software, products and services, such as sports betting, payment methods, and various tools. With a wo...