BetGames, a prominent provider of live dealer games and betting experiences, has introduced Instant Lucky 7, marking its initial venture into the realm of instant lotto offerings strategically designed to cater to the demand for frequent and rapid gameplay.
Taking inspiration from the extended version of its flagship traditional lottery offering, BetGames has reimagined one of its most triumphant games into a vibrant and fast-paced product tailored for the ever-expanding audience seeking such exhilarating encounters.
Instant Lucky 7 represents the company’s inaugural venture into fully animated instant lottery games, providing an immersive engagement coupled with distinctively crafted elements of high-frequency play and substantial jackpot opportunities.
Presenting a petite data package of merely 3MB, rendering it a perfect fit for global operators, this instant-win and user-friendly lottery game provides an impressive multiplier potential of up to 200,000x. It will be accessible around the clock, featuring draws taking place every minute.
BetGames’ CPO Ian Catchick commented on the deal:
Drawing from the valuable insights we gained through extensive market research during the highly successful launch of Twain Sport, we are now incorporating this knowledge into our established core products. The growing trend of high-frequency gameplay, as observed in the popularity of Instant Lucky 7, reflects an evolving player preference for more dynamic entertainment experiences. Therefore, having a lottery product that aligns with these evolving demands forms a pivotal element of our strategic roadmap for the rest of 2023. This release marks the initial step in a series of upcoming games that truly excite us, and we anticipate a dynamic second half of the year filled with a flurry of new content launches.
Available in all markets served by BetGames, Instant Lucky 7 upholds the caliber that both operators and players have grown accustomed to from the brand, now in a fresh, compact, and invigorating framework.
This launch signifies the inaugural step in BetGames’ 2023 initiative to unveil a series of novel games, contributing substantially to the expansion of their already extensive and diverse collection of captivating live casino offerings.