BetMGM enters Kentucky market with RRKY

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BetMGM enters Kentucky market with RRKY

BetMGM has joined forces with Revolutionary Racing Kentucky (RRKY) through a fresh market access accord.

This strategic deal entails BetMGM’s provision of its online and offline sports wagering platform in one of the US states – Kentucky, contingent upon the legalization of sports wagering in the region.

The timeline for the release of these services is set with retail sports betting becoming operational on September 7, succeeded by the commencement of online betting on September 28.

Adam Greenblatt, Chief Executive of BetMGM, said:

With its vibrant sports history and enthusiastic fan community, Kentucky boasts a remarkable sporting heritage. Collaborating with Revolutionary Racing proves to be a perfect match, as it empowers us to provide a captivating and conscientious gaming encounter. This partnership also aligns with our commitment to contribute to the state’s growth by fostering employment opportunities and generating tax proceeds.

Furthermore, a notable development is the construction of a 5,200 square foot sportsbook bearing the BetMGM brand at Sandy’s Racing and Gaming, an entertainment and gaming complex valued at $75.0 million and owned by RRKY.