Catena Media to start affiliate operations in Kansas

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Catena Media to start affiliate operations in Kansas

As Kansas legalizes sports wagering, Catena Media plans to launch their affiliate services next month.

The iGaming affiliate Catena Media has announced about its upcoming launch in the sunflower state. Kansas has set out to legalize betting and other gambling activities on the 1st of September, and the affiliate plans to waste no time working towards a foothold in the market.

The firm has made a few pre-orders available for its solutions, as it continues to finalize and prepare for the launch. Additionally, the company stated that they have a detailed strategic plan outlined for the jurisdiction.

Catena will utilize the websites under its belt, such as TheLines and GamingToday, to attain leads for operator associates.

The business’s North American operations vice president Dustin Gouker stated in the announcement:

Our sizable catalog of national, as well as regional websites puts us in a great position ahead of the hugely important customer acquisition period expected when a state legalizes sports wagering or any other form of gambling.

Lastly, they added:

We are thrilled about the expansion of regulated online betting and gambling in the United States.