ESA Gaming, an innovative title supplier that has frequently rolled out its all–encompassing EasySwipeTM portfolio of content, has immensely widened its footprint in a new EU market – Italy, and did it by partnering with BetFlag.
ESA Gaming’s broad spectrum of amazing titles, are now available through a direct integration with the supplier’s platform.
The mobile–first game family, which consists of 15th tier one titles, is built on lightweight HTML5 technology and integrated into the sportsbook. This gives the players a chance to seamlessly switch between open sessions without interrupting their sports wagering skills.
Operators can leverage the portfolio to generate additional cross–sell chances, without worrying about cannibalization. This makes it possible for sportsbooks to enhance their profit streams and user lifetime value, while offering cutting–edge content quality.
Head of Marketing at ESA Gaming, Thomas Smallwood, said:
It is amazing for us to cooperate with a chief Italian operator – BetFlag, and introduce our unique game collection on their platform. Our portfolio now boasts fifteen exciting titles, and we are more than sure that BetFlag’s customers will find them highly entertaining.
Laviero Saganeiti, Business Developer at Betflag, added:
ESA Gaming’s games really impressed and inspired us to re–evaluate the significance of this proposal. In fact, we were so impressed that we began contemplating a new format of our front–end to maximize the value of these games. Additionally, their slots are also exceptional and will undoubtedly distinguish in the highly competitive industry. Overall, ESA Gaming’s portfolio has become a central feature of Betflag’s services.
ESA Gaming has solidified its situation in the new jurisdiction by partnering with a great local casino operator and releasing 9 titles. This partnership builds upon ESA Gaming’s recent success in the region and additional deals are expected to be revealed in the upcoming months.
