The prominent iGaming brand, FanDuel, is embarking on a new chapter, introducing both a brand-new game and the second installment of its “Winning is Undefeated” ad campaign.
FanDuel Casino has joined forces with IGT and their Cleopatra game to initiate an exciting era of Egyptian-themed entertainment with the exclusive title, Fort Knox Cleopatra. This title is a unique addition to the operator’s offerings, aimed at celebrating the exhilaration of victory.
Fort Knox Cleopatra can only be found at FanDuel Casino, courtesy of IGT PlayDigital. It promises to deliver fresh and thrilling experiences to players. This strategic move coincides with the launch of their new advertising campaign, which is designed to provide players with more avenues to achieve victory, including a generous 50 free spins bonus upon signing up and making their initial deposit.
Commenting on these new initiatives, FanDuel Brand Strategy VP, Daniele Phillips mentioned:
FanDuel is dedicated to exulting in the sensation of triumph. Our most recent campaign emphasizes that the elation of victory eclipses all other sensations.
Pete Lefebvre, the Creative Director at Mischief @ No Fixed Address, the creative agency behind FanDuel’s recent marketing campaign, emphasized that there’s no sensation quite as exhilarating as winning.
The game delivers a great deal of joy too, featuring a cutting-edge progressive jackpot that gives users the opportunity to win substantial rewards.
Gil Rotem, IGT’s President of Gaming, also extended a warm welcome to the new title, expressing excitement about having an exclusive title. As FanDuel goes on with expanding, their team eagerly anticipates introducing Fort Knox Cleopatra to a broad audience base.