
In Europe, each country sets its own rules for gambling, leading to a mix of regulations across the continent. Some nations have strict laws, while others are more relaxed, reflecting their unique cultures and government priorities.
Most European countries manage gambling through a licensing system, where operators must get official approval and pay a fee to run their services legally. However, some countries, like Norway and Finland, have a state monopoly, meaning the government controls all gambling activities. Unfortunately, in both countries, the monopoly has led to a significant black market, with unauthorized online gambling making up more than half of the country’s online gambling revenue.
Regardless of the type of regulation in place and despite the efforts to block illegal betting sites and impose fines on operators without license, illegal gambling is thriving everywhere across Europe. Unlicensed operators take advantage of loopholes and the anonymity of the internet to offer their services without following the rules, often putting players at risk.
This growing problem was a major topic at the recent iGaming Affiliate conference in Barcelona, held from January 20–23. According to a representative of Oddsbonuser.nu – a platform to compare bookmakers’ bonuses in Norway, many industry experts and regulators gathered to discuss the rise of illegal gambling and brainstorm ways to tackle it.
Finding a solution is tough. Experience shows that simply making laws stricter doesn’t necessarily reduce illegal gambling. In some cases, harsh regulations can push players toward unregulated sites that may offer more attractive options. For example, in Norway, strict controls have led to a black market that now accounts for over 66% of all money staked.
In conclusion, the booming illegal gambling market in Europe highlights the need for balanced regulations. Lawmakers should consider approaches that not only enforce rules but also address what players want and the realities of the market. Working together—governments, industry leaders, and players—can help create effective solutions that protect consumers and maintain the integrity of the gambling industry.