MGA to approve Betby esports odds feed solution


Yana Mardiyan
  • 1 min read
MGA to approve Betby esports odds feed solution

Betby has received a confirmation from one of the most powerful jurisdictions, MGA, allowing the sports wagering B2B to suggest its eSports odds feed portfolio as a dedicated esports offering.

Betby is now allowed to deliver a sought-after esports odds feed, including prematch and live odds, ongoing content coverage, a statistics hub, also reporting. This product can be added to the Betby Sportsbook system or offered to operators with an MGA and other authorized casinos in countries that are MGA-licensed as an esports data feed.

The product also features the capability to involve live broadcasts of esports through platforms like Twitch. Additionally, it offers a well-developed Back Office with a lot of crucial functionalities, along with advanced risk management.

The COO at Betby, Eva Berkova commented:

This marks a crucial accomplishment for our company. Over the recent years, Betby has made substantial contributions in developing our proprietary eSports odds feed offering. Labelled as Betby.Games, this product stands out for its one-of-a-kind nature, seamlessly enhancing the eSports ecosystem. It excels in fostering increased player engagement by addressing gaps in the conventional live esports content calendar. Currently, we are in collaboration with some of the industry’s top esports feed providers, and the feedback we’ve got has been truly remarkable.

To present its full set of sportsbook offerings, Betby will be attending a most-awaited ICE London 2024, where attendees can meet them at S1-130 booth, engage with industry experts, participate in live product demonstrations, and learn more about the company’s offerings.

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Yana Mardiyan Head of Content

Yana is the Head of Content at TheGamblest, she entered the iGaming industry in 2023 producing high-level content for operators worldwide. Yana's goal is to create winning content for TheGamblest, which will be a ticket to capturing the attention of new audiences and continually strengthening a positive brand impression.