With an agreement with the premier casino Grand Casino Luzern, Push Gaming, a B2B gaming supplier, has made its debut in Switzerland and expanded its footprint throughout Europe.
This partnership marks Push Gaming’s inaugural foray into the controlled Swiss jurisdiction, introducing renowned titles. Grand Casino Luzern’s mycasino, will be the only supplier of Push Gaming games in the market for a period of eight weeks. As part of the company’s expansion goal, the portfolio will become available to other operators after this unique period.
The New Business and Markets Director at Push Gaming, Fiona Hickey mentioned:
With great pleasure, our team announces our partnership with Grand Casino Luzern as we launch in Switzerland. Leveraging the casino’s well-known status in Switzerland, we hope that our well-liked games will be viewed by a large number of people, leading to significant future market growth. It is amazing to follow how users react to our amazing material and anticipate a fruitful partnership.
Wolfgang Bliem, Chief Executive at Grand Casino Luzern, added:
As the inaugural casino to supply Push Gaming’s exciting slots to the enthusiastic Swiss player community, our team is glad to make history. This accomplishment not only demonstrates our leadership in the business, but it also strengthens the mycasino brand’s prestigious name. Our mission is to supply gamers with the widest diapason of excellent titles, bringing creativity and revolutionary gameplay practices. We are happy to include Push Gaming’s offerings, making the benchmark for such launches in Switzerland, and our team reiterates these ambitions through our collaboration with them.
The move into Switzerland reflects Push Gaming’s commitment to global expansion, signaling potential growth opportunities not only in Europe but also worldwide. This development comes on the heels of the company’s recent market entries in countries such as Greece, Colombia, and Italy.
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