Vyking Ventures backs dopamine, extending its reach into sports technology


Milena Yeghiazaryan
  • 2 min read
Vyking Ventures backs dopamine, extending its reach into sports technology

Vyking Ventures, the investment arm of Vyking, has become an investor in Dopamine Sports Ventures, the specialist early-stage and growth fund for sports technology, backing its mission to identify and support category-winning companies across the sector.

The investment reinforces Vyking Ventures’ commitment to funding companies at the intersection of gaming, technology and next-generation player and fan engagement, extending that thesis into the fast-growing sports technology sector through a fund with deep, hands-on access to the space.

Dopamine grew out of a network of angel investors and operators drawn from across the sports, entertainment and media industries. Having built a strong track record through its first, self-funded investment vehicle, the group is now investing through its second fund — a small, specialized vehicle dedicated to early-stage and growth-stage businesses in sports technology and adjacent areas. Rather than spreading capital thinly, Dopamine is built to be highly selective, pairing investment with the operational experience, industry relationships and strategic guidance of its founding partners.

Dopamine is led by founding partners Andreas Meinrad, Barry McNeill and Markus Egger, who bring decades of combined leadership and operating experience across sports, entertainment, media and technology businesses. Around the fund, Dopamine is building a growing network of entrepreneurs, experts and practitioners from the international sports industry, giving its portfolio companies access to relationships and know-how that extend well beyond capital.

The investment aligns closely with Vyking’s experience in iGaming, platform engineering and crypto-native infrastructure, and reflects Vyking Ventures’ broader view that human relationships and industry expertise, not just technology and tools, remain decisive factors in identifying and building category-winning businesses.

Commenting on the investment, Franz Gerhart, CEO of Vyking, said:

Sports and gaming are converging faster than ever, and Dopamine has built exactly the kind of network and hands-on operating experience we look for in a partner. We’re proud to back Dopamine and look forward to supporting its portfolio companies as they scale.

Founding Dopamine partner, Markus Egger, added:

We’re excited and grateful to welcome Franz, and the wider Vyking Ventures team, as investors in Dopamine. We’ve already seen the depth of expertise and network they bring to the group. However sophisticated the tools and technology in this industry become, we remain convinced that human connections built on trust will keep being one of the most important success factors in the world of investing.

Through this investment, Vyking Ventures will support Dopamine as it builds out its portfolio, backs new sports technology founders and grows its network of entrepreneurs, experts and practitioners across the global sports industry.

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Milena Yeghiazaryan Content Writer

Milena has recently entered the iGaming industry with curiosity, turning the latest industry insights into engaging and accessible content. Passionate about innovation and new opportunities, she enjoys exploring the iGaming world and sharing stories that keep readers informed and up-to-date.