A turnkey casino solution is a ready-built online casino platform. It covers the PAM, a back office, game content, payment and support. The operator launches it under its own brand. Turnkey casino solutions can suit well new operators that want to avoid building a platform from scratch.
This article compares providers that sell turnkey casino solutions, explains what makes turnkey different from white label and custom models and gives explanation about costs.
What is a Turnkey casino solution?
A turnkey casino solution is a pre-integrated platform which operator brands and runs as its own business. The provider gives offerings of the technology of the platform, like player account management, games, etc. By using turnkey model, the operator usually holds the gambling licence and remains responsible for compliance.
A turnkey launch has the following steps:
1. Choose a provider: Choose supplier that meets your initial requirements, make sure to determine whether you need casino only or casino plus sportsbook and what are the markets you will target.
2. Platforms configurations: Set up branding, game content, payment methods and bonus rules.
3. Licenses: Parallel with the technical part, secure a licence and complete all compliance checks.
4. Integration, testing and launch: Connect payment providers, run KYC and go live.
5. Provider support: Keep in touch with the provider for the ongoing maintenance.
To explore the wider market, check ultimate the listing of casino software providers.
Best turnkey casino solution providers
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The information about providers that are represented below, was reviewed against publicly available company materials. Turnkey availability, licensing coverage and platform capabilities may vary by jurisdiction and contract. Operators should confirm current terms directly with each provider.
1. Soft2Bet – Best for Gamification layer
Soft2Bet offers an iGaming platform, a turnkey casino and a turnkey sportsbook to B2B partners. Casino brands, including Cadabrus and Betinia are on the list of Soft2Bet’s gamification setups
Platform capabilities: Offers PAM, CRM, CMS as well as payment services such as KYC, AML, CTF banking protocols, risk analysis, fraud prevention and customer care.
Licensing and markets: Licenses include SEGOB, AGCO, ONJN, EEEP, Spillemyndigheden, Spelinspektione, MGA.
Commercial model: Pricing terms are not available and quotes are needed.
Differentiator: Has unqiue product called MEGA (Motivational Engineering Gaming Application, which provides aalong with the platform.
Limitations and considerations: Ask which licences cover the supplier entity and in which jurisdictions the turnkey product is available.
2. SOFTSWISS – Best for launching under own licence
SOFTSWISS is an iGaming technology provider that sells a casino platform, a sportsbook, a game aggregator, a prediction markets platform and an affiliate platform. Casino and sportsbook are available as turnkey deployments, plus a crypto casino variant.
Platform capabilities: The platform provides solutions to player account management, bonus management, PSP management, and financial reporting. It also allows players to place bets pre-match and live and has tools for gambling odds and risk management. It claims to have an aggregator of over 40,000 games produced by over 300 suppliers.
Licensing and markets: The company describes its turnkey solutions as running under the operator’s own licence. Supplier licence: MGA Certifications: GLI-19 and GLI-33, ISO 27001 and PCI DSS. The company also lists regulatory compliance for markets including Spain, Greece, Romania, Ireland, Malta, Brazil, Peru and South Africa’s Western Cape.
Commercial model: Pricing terms are not available and quotes are needed.
Differentiator: It publishes its P&L and cost calculators as well as a map of gambling regulations that allows its potential clients to calculate their budgets before contacting the company.
Limitations and considerations: The company has a turnkey solution for operators that already have a license or are in the process of obtaining one, so make sure you understand the process of licensing assistance that is available in your target market.
3. iGP Gaming – Best For combined casino and sportsbook turnkey
iGP (iGaming Platform) was launched in 2016. The provider sells a platform, an aggregator, a turnkey sportsbook and casino bundle, a crypto solution, retail and lottery products.
Platform capabilities: The turnkey bundle combines its game aggregator, a sportsbook and a casino. Other modules include a crypto and fiat multi-wallet, loyalty and retention tools and a game recommendation engine.
Licensing and markets: The provider has a ONJN licence.
Commercial model: Pricing is not published; terms require a quotation.
Differentiator: Aggregator, platform and turnkey bundle are sold as separate products, so operators can start with one module and add others.
Limitations and considerations: Little public information on licensing, pricing or client references. Ask for these early.
4. NuxGame – Best For choosing between API and turnkey
NuxGame provides an all-in-one casino and sports betting solution that can be operated from a single back-office, along with an API-based gambling platform and a white-label product. The NuxGame Turnkey Casino solution is designed for operators who want to enter the iGaming market quickly and achieve quality growth. The platform comes packed with 16,500 casino games and 210,000+ monthly sports events.
Platform capabilities: The platform has the affiliate and agents programs available for use. According to an 2025 review, the aggregator provides over 16,500 games from about 130 gambling providers. Additionally, the payment processing partnerships of NuxGame include Corefy, Praxis Tech, Fyntek, and ProntoPaga.
Licensing and markets: Has a licence from Anjouan Gaming.
Commercial model: The prices are not listed, the operator must ask for quotation.
Differentiator: The platform exists as an API-based system and as a full turnkey solution. Most of its clients prefer either innovative API integration or the turnkey solution.
Limitations and considerations: Licensing is the operator’s responsibility under turnkey.
5. Slotegrator – Best for weighing own-licence turnkey and provider-licence
Slotegrator provides both turnkey and white label casino solutions to the European and Asian markets. Slotegrator works only with licensed and certified game developers. The game portfolio includes slots, table games, live dealer casino, poker, lottery, virtual sports, casual games and feeds for sports betting. The game content integration is included in the online casino package and can be carried out as a standalone service.
Platform capabilities: Casino games, live casino, payment integrations, and back-office tools.
Licensing and markets: Anjouan, Isle of Man, Curaçao.
Commercial model: Pricing requires a quotation.
Differentiator: Combines casino platform products with game aggregation services.
Limitations and considerations: Published launch windows depend on licence status and payments onboarding.
6. Uplatform – Best for sportsbook-led turnkey platforms
Uplatform is a provider of a turnkey solution including sportsbook API and casino aggregator. The company provides API integration, innovative tools, 30+ payment methods, high-quality wagering platform for esports, virtual sports and casino products, including skill games, slots.
Platform capabilities: The turnkey system is described by the provider to comprise sportsbook, casino, payment options, customer relationship management tools, affiliate programs, back-office solution and first line support.
Licensing and markets: The provider holds licenses from MGA, ONJN, SPA.
Commercial model: Pricing requires a quotation.
Differentiator: The sportsbook API and iframe make it possible for operators that already offer the casino product to introduce sports betting into their product range without full migration to the new platform.
Limitations and considerations: Only limited publicly available information about licenses and clients.
7. EveryMatrix – Best for regulated-market operators
EveryMatrix provides both a complete turnkey solution or modular deployment for gambling platforms across both casinos and sports betting as well as lottery games and omni-channel systems. In active collaboration with household names in the industry like Flutter, SOFTSWISS, BetConstruct, Coolbet and Digitain.
Platform capabilities: GamMatrix (for handling payments processing, risk and managing wallets), OddsMatrix (for sports betting plus sportsbook information processing) and CasinoEngine (for operating and maintaining casino operations) and SlotMatrix (for providing an aggregation service), together with its EngageSuite (to facilitate CRM and gamification), Bonus Guardian (to control bonus/fraud issues), and PartnerMatrix (to manage affiliate marketing) as well as the provision of outsourced services.
Licensing and markets: Licensed by UKGC, MGA, SPA, ONJN, HGC.
Commercial model: Pricing requires a quotation as it’s not publicly listed.
Differentiator: Published client stories for turnkey launches, including BetGoodwin in the UK and Betsson in Cameroon.
Limitations and considerations: The company positions itself toward larger, regulated-market operators. Smaller start-ups should confirm minimum commitments and onboarding scope.
8. SoftGamings – Best for both white label and turnkey solutions
SoftGamings is a turnkey and white label casino solution provider working mainly with European operators. They provide a ready-to-go platform that covers all the operational aspects of online casinos. Offers include integration of casino games, live casino modules, payment processing, back-office tools and support with multiple jurisdictions.
Platform capabilities: Casino software, game aggregation, payments, back-office tools.
Licensing and markets: MGA, BGC, Curaçao.
Commercial model: Request a quotation.
Differentiator: Includes white label and turnkey casino software options.
Limitations and considerations: Confirm which modules are included in the selected package, whether additional game integrations incur fees and what happens to the operator’s data if the contract ends.
9. Gamingtec – Best for multi-market casino and sportsbook
Gamingtec is a UK focused white label casino solution provider. They supply online casino and betting operators with an extremely potent casino gaming platform. Services include casino game integrations, live casino, payment processing and back-office management.
Platform capabilities: Casino, sportsbook, payments, reporting, operational tools.
Licensing and markets: Licensed by Curaçao, PAGCOR, Isle of Man, Anjouan. The markets also include Poland and Mexico.
Commercial model: Request a breakdown of setup costs, platform fees, game content, payments, sportsbook integration.
Differentiator: GT Turnkey for customised builds and GT White Label as a template-based quick-launch option that the company quotes at under four weeks.
Limitations and considerations: Confirm which services are part of the white label package, the extent of customization and the contractual allocation of compliance responsibilities.
10. Upgaming – Best for multi-market casino and sportsbook
Founded in 2014, Upgaming provides white-label, turnkey and API solutions for both casino and sportsbook as well as casino aggregation. Their turnkey iGaming platform consists of access to an extensive variety (more than 12,000) of casino games from over 180 different casino game providers as well as a robust sports book with custom odds managed by more than 120 internal Bookkeepers on a continual basis.
Platform capabilities: The company includes over 12,000 games from over 180 game providers, the platform back office, payment system, anti-fraud tools as well as affiliate, agent and bonus system.
Licensing and markets: Licensed by MGA.
Commercial model: There is no published pricing information, the quotation needs to be requested.
Differentiator: All products provided by one vendor.
Limitations and considerations: There are different launch timeframes across the sources – from two weeks to four-six weeks from the signing of the agreement in another. Agree the timeline in the contract.
12. Bragg Gaming – Best for regulated-market operators wanting PAM
Bragg Gaming Group is an iGaming content and full turnkey technology supplier. Bragg provides operators with a complete and ready-to-launch iGaming solution that features live player account management tools, an extensive portfolio of proprietary and third-party casino content via Bragg HUB, and advanced game engagement tools such as FUZE™.
Platform capabilities: A full turnkey solution includes Bragg’s proprietary PAM, the Bragg HUB content delivery and aggregation platform, FUZE engagement toolset, proprietary content built on Bragg’s remote games server and managed services. The sportsbook was integrated for the Kingsbet.cz launch under a partnership with Altenar.
Licensing and markets: Licensed in multiple jurisdictions, including SPA, MGA, DGE, UKGC, ONJN, HGE, AGCO.
Commercial model: There is no published pricing information, the quotation needs to be requested.
Differentiator: Renowned, publicly referenced client launches in varied regulated European markets.
Limitations and considerations: The sportsbook is being delivered via an integration partner instead of a proprietary product, so confirm the sportsbook provider and any terms.
Turnkey casino solution providers comparison table
| Provider | Solution type | Key capabilities | Licensing | Best fit |
|---|---|---|---|---|
| SOFTSWISS | Turnkey casino, turnkey sportsbook | Casino platform, sportsbook, aggregator | MGA | Licensed operators building a modular stack |
| Soft2Bet | Turnkey casino, turnkey sportsbook | PAM, CRM, CMS, payments, MEGA gamification | SEGOB, AGCO, ONJN, EEEP, Spillemyndigheden, Spelinspektionen, MGA | Brands wanting built-in gamification |
| iGP | Turnkey casino, sportsbook, aggregator | Platform, aggregator, retail, lottery | ONJN | Combined casino and sportsbook |
| NuxGame | Turnkey, API, white label | Casino and sportsbook in one back office | Anjouan | Start-ups choosing API or turnkey |
| Slotegrator | Turnkey, white label, API | Platform, APIgrator aggregator | Anjouan, ONJN | First-time operators |
| Uplatform | Turnkey, sportsbook API, aggregator | Sportsbook, casino content, payments, CRM, affiliate tools, back office | MGA, ONJN, SPA | Sportsbook-led operators |
| EveryMatrix | Full turnkey, modular | PAM, sports, casino management, aggregation, loyalty, affiliate | UKGC, MGA, SPA, ONJN, HGC | Regulated-market operators |
| SoftGamings | Turnkey, white label | Aggregation, sportsbook, payments, back office | MGA, ONJN, Isle of Man | Operators comparing both licence routes |
| Gamingtec | Turnkey, white label | Casino, sportsbook, payments, affiliates | Curaçao, PAGCOR, Isle of Man | Multi-market operators |
| Upgaming | Turnkey, white label, API | Aggregation, sportsbook, back office, CRM | MGA | One vendor for casino, sportsbook and content |
| Bragg Gaming | Turnkey | PAM, Bragg HUB, FUZE, exclusive content, managed services | SPA, MGA, DGE, UKGC, ONJN, HGE, AGCO | Regulated European markets |
White Label vs Turnkey vs Custom Casino Software
| Contract feature | White label | Turnkey | Custom software |
|---|---|---|---|
| License arrangement | Often operates under the provider’s licence or a sub-licence; terms vary | Operator holds its own licence; provider may offer guidance | Operator holds its own licence |
| Control over the platform | Provider controls the platform and release schedule; operator controls brand and marketing | Operator manages the back office; provider usually hosts and maintains | Full control; operator or its developers maintain it |
| Player data | Check where data is held and whether it can be exported | Operator is usually the data controller; confirm access and export rights | Operator owns and hosts the data |
| Payment responsibilities | Provider often manages PSP and merchant relationships; fees apply | Operator contracts PSPs directly or through the provider’s integrations | Operator |
| Customization | Template-based, limited | Configurable front end and features, within the provider’s roadmap | Unrestricted |
| Integrations | Provider’s pre-integrated content and payments | Provider’s integrations; third-party tools where supported by API | Any integration the operator builds |
| Source code and IP | Provider-owned | Provider-owned and licensed | Operator-owned if agreed in the build contract |
| Time to market | Shortest | Weeks for the technical set-up; licensing can extend the total | Typically the longest |
| Cost structure | Lower upfront cost; revenue share is common | Setup fee plus monthly fee or revenue share | High build cost plus ongoing maintenance |
| Exit and migration | Brand and domain may transfer; players and licence usually do not | Depends on data export and transition terms | Operator controls its own assets |
What does a Turnkey casino solution include?
Usually provider decides this part, so the scope can differ based on with who you want to partner. Below are the components that most of the turnkey casino platform providers include in their packages:
- Front and back office: branded player website, dashboard for player management, reporting and promotions.
- PAM: registration, KYC checks, wallets and responsible-gambling tools.
- Game content: access to game portfolio, slots, live casino, table games which usually happens via aggregator.
- Payments: integration eith payment system providers, cards, e-wallets, cryptocurrency.
- Engagement tools: bonus, CRM, gamification.
- Risk and fraud prevention tools: AML and fraud monitoring.
- Support and updates: technical support after launching.
The gambling licence is usually not part of the package of most of the suppliers. NuxGames states that its turnkey solutions don’t include licence. Other providers mostly mention that their turnkey solutions run under operator’s licence.
How much does a Turnkey casino solution cost?
Turnkey casino solution expenses can fluctuate depending on the platform, type of license, targeted market, games provision, payment requirements and the provision of assistance.
A turnkey casino launch can cost from €25,000 to €50,000 for platform setup. This cost range usually covers the front end, back office, player account management, game and payment integrations, etc. Separately, providers can have monthly fees of roughly €5,000-€25,000, a revenue share of about 5%-25% of GGR or NGR, or a hybrid with a minimum fee. Game content adds a revenue share of around 12%-16% of content GGR, and an optional sportsbook adds roughly 8%-20%. Once all of these are counted, published guides put a single-market first-year budget at around €500,000-€1 million, with tier-1 markets such as the UK costing more.
These figures are indicative, not quotes and should be confirmed in a written breakdown from each provider.
The main costs to consider include:
- Setup fees: First costs may include building a platform for branding or registration purposes, and the provision of assistance during the launch of the casino and testing processes. The costs will depend on how customized services are to be.
- Platform fees: Service providers often impose a fixed fee monthly fee, whereby they charge a share of the GGR earned or use a hybrid model.
- Licensing and compliance: With a turnkey casino platform, an operator has to pay for its licensing process, including legal advice, audits and certification costs. The price of obtaining a license also depends on the licensing jurisdiction.
- Game content: Game aggregation usually is separate from the platform. Content providers may charge a share of the income generated from games. Check if game aggregation is accounted in the total cost of the platform or charged separately, and whether adding the service will require any additional payment.
- Payments: Figure how much you need to invest in integration work, transaction costs and reserve funds. Ask whether the provider’s payment integrations are included and who holds the merchant relationship.
How to choose a Turnkey casino solution provider
Right turnkey casino solutions provider is very important for any operator, which looks to enter or expand into the iGaming industry.
- License: As an operator, it’s important to confirm if you need your own licence, what type of licensing offers the supplier has and if the platform is certified for the market that you are targeting.
- Scope: It’s important to know what type of platform you want: casino only or combined with sportsbook and what modules are included.
- Game portfolio: The second consideration is the number of games in your casino offering. Make sure to be informed how many games the providers offers for a platfrom and if thir games are liv in your targeted market.
- Customization: The third consideration is brands and the ability to customize. It will give you an you an opportunity to design the platform within the gaming application.
- Support: Technical support will be critical 24/7 and if the platform has downtime or performance issues, it will adversely affect the operator financially as well as negatively impact the consumer’s trust in the casino.
Risks and limitations of Turnkey casino platform
The operator is granted the license. When a turnkey platform is employed,it does not remove licensing, tax, AML or responsible-gambling obligations. It’s the longest period and can delay the launch sometimes.
- Provider dependence. The functions, new launches, and maintenance of the services depend on the provider. Changing the provider means that it will be necessary to transfer customers, game content, and payment connections.
- Occult variable costs. The hidden costs, charges for revenue sharing, aggregating, and transferring money can be way above what is initially quoted.
- Geographical limitations. The content of the games, as well as means of transferring money, differ from country to county. A provider that is successful in one country may face problems in another.
- Changes in regulations. Since licensing regulations keep changing, some countries have reformed theirs quite recently, including the licensing system in Curacao. It’s important to check for what jurisdictions a provider’s license can be applied.
- Claims regarding marketing. When it comes to statistics in marketing, such as the number of games, clients and launches, this information is usually provided by the companies.
Frequently Asked Questions
What is the difference between a white-label casino and a turnkey casino?
With a white-label option, the operator simply gives the casino platfmor it’s branding and operates it on the service provider’s license with a minor level of customization. In the case of a turnkey casino, the operator has the license of his own and has more freedom concerning the platform he runs and the information he has to deal with, though it’s also responsible for more compliance.
How much does it cost to launch a turnkey casino?
The cost can vary quite a lot. According to some estimates, the initial capital for launching and operating a platform could be around €25,000–€50,000, with the budget for the first year somewhere in the range of €500,000–1 million (depending on license fees, software, payment processing, personnel, marketing). Such estimates can differ in Tier-1 markets, such as the UK. The cost covers not only initial set-up but also ongoing fees that might amount up to a certain percentage of revenue.
Do I need my own gambling licence to launch a turnkey casino?
In most turnkey deals, yes. Some providers states that a licence is not part of its package. Other providers also offer white-label products under the provider’s licence. Whether that is acceptable depends on the jurisdiction and the contract, so seek legal advice.
How long does it take to launch a turnkey casino?
According to the providers, the technical setup can be completed in weeks. The licensing period usually takes the most time with the banking onboarding, so the full time may be up to months of waiting. Don’t forget to ask for a milestone plan and understand which actions you will need to perform yourself.
Can I migrate from a turnkey platform to my own platform later?
This actually depends on the contract. Be sure to ask them whether it is possible to transfer players’ and financial data, if you can take the content/contracts with payment systems, how long is the notice period ultimately and if you will have to pay for transition support.
What should I check before signing a turnkey casino agreement?
Before signing a contract with turnkey casino solution providers, check the licensing information of the platform and determine if the responsibilities of the parties lie with the provider or yourself. Obtain a detailed breakdown of the costs that come with installation, ongoing fees, content fees, and payment along with support fees. It can also be useful to request information about the service levels offered, the hours of availability, and penalties for downtime from the provider.
