Betsson.sport announces the debut of its new sports infotainment platform in Italy, with Francesco Totti, the esteemed Italian football icon, leading the charge as its ambassador. Renowned for his remarkable skill and illustrious career, Totti embodies the spirit of this initiative.
At its core, Betsson.sport is dedicated to providing exclusive content, interviews, news, and highlights spanning various sporting realms, aspiring to become the premier destination for sports aficionados nationwide.
Moreover, Betsson.sport unveils the ‘Betsson Sport Club’ initiative, extending an invitation to teams to join and garner visibility and support among a community of like-minded participants. This inclusive club welcomes teams from all tiers of leagues, offering them exposure opportunities and a platform to amplify their presence.
Francesco Totti remarked:
I am thrilled to contribute to this endeavor, which perfectly aligns with my ongoing dedication to sharing my love for sports. Betsson.sport presents an exciting prospect to unite diverse sports clubs and empower them to reach their full potential.
Ronni Hartvig, Chief Commercial Officer of Betsson Group, expressed:
Italy holds a special place in Betsson’s strategy, and we are honored to collaborate with Francesco Totti, a symbol of excellence in Italian football. We believe his narrative and insights will enrich the Betsson Sport Club, advancing our values of integrity, inclusivity, and fervor.
As Betsson.sport commences its Italian journey, the brand pledges to foster innovation and partnership. The recent alliance with Roma signifies this commitment, heralding the inception of a series of dynamic endeavors aimed at fortifying the bond between sports and Betsson.sport.
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