New partnership between Playtech and 10Bet

  • 3 min read
New partnership between Playtech and 10Bet

Playtech, a supplier of iGaming tech solutions, is reinforcing its footprint in Sweden and the UK by securing a collaboration with the distinguished brand 10bet, a prominent wagering operator with a dedicated customer group exceeding one million wagerers.

With an unwavering commitment to excellence, Playtech has been selected by 10bet as its sole sportsbook provider in the UK, where it has achieved amazing success over the past two decades. Such strategic alliance marks a significant milestone for both parties, further solidifying Playtech’s status as a preferred companion for toptier sportsbook operators.

Since November of last year, a new law in Sweden has made it mandatory for gaming software providers to obtain licenses starting from July 1st. This regulatory change brings forth crucial chances for big companies within one of the EU’s most lucrative markets.

After receiving authorizations, Playtech is ready to emerge in the Swedish market. The entire IMS, and numerous services are just a few of the items that will be covered by this expansion.

The COO at Playtech, Shimon Akad expressed enthusiasm:

Our team is delighted to unveil new cooperation with 10bet and the chance to enlarge in two important markets. This collaboration marks a significant milestone for our sportsbook suggestions, and we are eagerly waiting for the potential that these two crucial markets hold for both of our companies. Such companionship represents just the start of our path, and we are glad for the limitless opportunities it presents.

Yuval Klein, 10bet Spokesperson mentioned:

The collaboration with such a wellliked company as Playtech is extraordinary. This cooperation brings forth premium practices, and cuttingedge user security, and ignites the realm of wagering in the country. It’s a mutually beneficial agreement that will promote our iGaming companies.

The collaboration demonstrates the persistent request for sports wagering, which has a significant position in Playtech’s library and is an important step in both companiesaspirations to expand internationally.


United Kingdom

Isle of Man headquartered Playtech is one of the largest online gambling software developers, with top-of-the-line offerings. They operate in 30 regulated markets with their 170 licenses. In addition,...