Octoplay started partnership with Paddy Power and Betfair


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Octoplay started partnership with Paddy Power and Betfair

Paddy Power and Betfair have enriched their online casino suggestions through a strategic collaboration with the sought-after game development company, Octoplay, achieved via direct integration.

This companionship shows the debut of Octoplay’s content for the UK’s online casino players within the operator’s platform. The inclusion of the provider’s slot machines promises an entertaining gaming experience with every spin, featuring titles such as Zeus Smash from Octoplay’s sub-studio “Smash Games” and Lollicat. Furthermore, the agreement encompasses upcoming games in Octoplay’s development pipeline.

The seamless integration was made possible by Octoplay’s own game server, utilized in the creation of its online slot machine games. These games are now set to go live on the casino’s flagship brands.

As part of Flutter Entertainment, the parent company of Paddy Power and Betfair, this collaboration represents another significant tier one integration for Octoplay, solidifying its rapid ascent in the industry.

Carl Ejlertsson, CEO at Octoplay, said:

Partnering with Paddy Power and Betfair aligns perfectly with our vision of delivering our games to top-tier operators. These collaborations stand as a testament to the exceptional dedication our team invests in each game we release. Quality is paramount, and we consistently strive to guarantee that players experience excitement and entertainment from the initial spin to the final one. This agreement marks a significant stride towards achieving our ultimate objective: becoming a leading supplier to operators in core regulated markets globally.

Andrew Kerr, Head of Paddy Power Games, mentioned:

Octoplay’s production of immensely entertaining slot games has struck a chord with our player base, presenting a compelling opportunity to integrate their games into our casino lobbies. With an impressive game development team led by a talented and seasoned management group, Octoplay boasts a portfolio of slots that resonate with player preferences. This dynamic combination positions Octoplay for continued success, simultaneously elevating the product offerings of our Paddy Power and Betfair brands. It’s a mutually advantageous partnership set to propel Octoplay to new heights.

Octoplay continues to distinguish itself as one of the fastest-growing companies in the sector, earning acclaim for its pioneering innovation. Introducing revolutionary products like Jackpot Hunt and an array of blockbuster games, Octoplay is redefining the gaming landscape and demonstrating an unwavering commitment to pushing the boundaries of creativity.


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