Playtech introduces live casino game show format to the US

  • 3 min read
Playtech introduces live casino game show format to the US

Playtech‘s latest announcement entails the much-anticipated launch of its live casino game show format in the US, and the company has exciting purposes in motion to establish a special studio right in the heart of NJ.

The inaugural game to make its emergence in this brand new studio is the highly captivating ‘Adventures Beyond Wonderland,’ initially developed by Playtech Live and had its first release more than 2 years ago.

What sets this gaming experience apart is the ingenious concept inspired by characters from the timeless ‘Alice in Wonderland’ series. As a result, they will bring forth the main and bonus games with a whimsical touch, adding a touch of magic to the entire experience.

One of the most remarkable features of this live casino model is the incorporation of augmented reality, which seamlessly blends real-time elements into the gameplay. This groundbreaking addition allows players not only to interact with the title itself but also to engage in delightful banter with the charming hosts.

Overall, this exciting venture by Playtech promises a gaming practice like no other, where fantasy and reality converge to create a truly unforgettable entertainment spectacle for audiences in North America.

Edo Haitin, the CEO of Playtech Live, proudly proclaimed this product as the first-ever “true” game show experience to grace the US market. He added:

Live casino gaming transcends beyond being just a component of the iGaming sector; it has firmly established itself as an integral part of the entertainment sector. In today’s gaming landscape, users anticipate and get immersive content that offers delightful moments of entertainment. Adventures Beyond Wonderland stands as a shining example that even exceeds these expectations. Its advanced and amazing practice lives up to all the buzz and thrill surrounding it. As we move ahead, we eagerly anticipate enlarging our presence even further throughout the US and around the globe. Our commitment to delivering top-notch, experiential gaming content remains unwavering, and we are dedicated to providing players with unforgettable experiences that keep them coming back for more.

After an effective debut in several significant international regions, including the UK, the game will now be accessible to players around-the-clock.


United Kingdom

Isle of Man headquartered Playtech is one of the largest online gambling software developers, with top-of-the-line offerings. They operate in 30 regulated markets with their 170 licenses. In addition,...