Through this multi-market rollout with Playtech, SkillOnNet has expanded their portfolio of iGaming agreements within several regulated jurisdictions, offering both casino games as well as bingo content in Europe.
SkillOnNet has integrated Playtech content into their operations in Portugal and Brazil, while additional launches are expected to occur in Greece and Peru. This partnership allows SkillOnNet to further distribute Playtech’s portfolio of casino games through SkillOnNet’s platform and assist SkillOnNet with continued expansion in regulated markets.
In addition to activating casino games, SkillOnNet has also launched Playtech’s bingo product in its PlayOJO Bingo brand as part of the above-mentioned partnership. This product is a shared liquidity bingo solution featuring hybrids of multiple types of bingo games and providing access to progressive jackpots. This will be a very important component of SkillOnNet’s overall iGaming strategy.
The multi-market agreement spans SkillOnNet’s multiple brands, including PlayOJO, PlayUZU, and BacanaPlay, thus offering operators a way to utilize SkillOnNet products and technology across many jurisdictions concurrently. Through targeted marketing campaigns, SkillOnNet will assist to promote Playtech titles within each territory to acquire and retain players.
This partnership aligns with a widespread trend in the industry among operators toward diversification of content within their portfolios through multi-market agreements, at the same time, suppliers are looking to increase the number of jurisdictions where their games are available, thus accessing more players.
Jani Kontturi, Head of Games at SkillOnNet, said:
Portugal, Brazil, Greece, and Peru are all strategically important markets for SkillOnNet. Partnering with Playtech allows us to deliver premium content that resonates with local players while fully meeting each market’s regulatory standards.
Marat Koss, Chief Interactive Gaming Officer at Playtech, added:
We’re thrilled to expand our longstanding collaboration with SkillOnNet into new markets and introduce our next-gen iBingo platform to fresh audiences. This multi-market launch demonstrates the strength of our technology and the trust in our long-term bingo strategy. We look forward to continued shared success with this valued partner.
